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The Garden Media Guild Awards: Sponsors 2021

The Guild couldn't stage its annual awards ceremony without the generous support of some of the horticultural industry's leading companies. Here are the sponsors for 2021.



Candide - Headline Sponsor - Sponsoring Lifetime Achivement Award and 

Gordon Rae Photographer of the Year

Candide is a hub for everything garden and plant related - buy plants from the best independent businesses and book tickets to visit treasured gardens.

Identify plants in seconds from a single photo and learn how to care for them with in-depth and easy to use guides.



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COBRA Garden Machinery - Sponsoring Cover of the Year 

Cobra Garden Machinery was launched in 2013 and is supported by Henton & Chattell Ltd, giving Cobra Garden the benefit of over 85 years’ experience in the Garden Machinery and Horticultural Industry.

The Cobra Garden range is constantly expanding and now consists of over 150 products to cover both your domestic and professional gardening requirements. Cobra incorporate a comprehensive range of petrol, electric and cordless lawnmowers, handheld machines and lawncare products in their portfolio.

Cobra Garden's philosophy is to remain true to their trusted values of Innovation, Quality, Reliability, Value and Customer Service. Cobra Garden work hard to ensure that we offer products and services that continue to be relevant to our customers.

COBRA 2021 logo

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HTA - Sponsoring The Roy Lancaster Broadcast of the Year 

The Horticultural Trades Association (HTA) is the trade association for the UK garden industry. For over 100 years it has promoted the interests of its members and the industry at large. We help our members to flourish by representing, promoting and developing the garden industry. 




Hayloft - Sponsoring The Alan Titchmarsh New Talent of the Year

Hayloft was born on an old oak kitchen table in 1993 and has since become a UK wide, multi-channel plant retailer. Each year, Hayloft introduces a plethora of new plants, and now offers over 3,500 rare, unusual, and exciting varieties. We continuously provide high quality plants and excellent customer service to create a passionate and knowledgeable community of gardeners. 




Field Studies Council - Sponsoring Portfolio Photographer of the Year

Love nature, but don’t know what you’re looking at?
Our charity is a leading publisher of wildlife identification guides and recommended by gardeners, editors and retailers. The Field Studies Council distributes 100,000 guides each year to beginners and experts, including family gifts. Buying our guides help our charity connect more young people with nature and explore roles in the green economy.


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STIHL - Sponsoring Social Media Influencer of the Year

Ever since Andreas Stihl invented the first portable chainsaw, the STIHL name has stood for revolutionary technology and a passion for making people’s lives easier when working in nature. STIHL is now the world’s best-selling petrol chainsaw brand, but they also produce an extensive range of other premium quality tools, including ranges for the ambitious home gardener. 




Borde Hill Garden - Sponsoring Garden Book of the Year

A nationally important early 1900’s English country garden with magnificent views over the 200 acre Grade II* listed parkland. Planted with passion as a series of outdoor ‘rooms,’ highlights include the tranquil Italian garden, stunning Rose Garden, and newly replanted perennial summer borders. A renowned rare Victorian collection of trees and shrubs.

 Borde Hill



Beth Chatto Education Trust - Sponsoring The Beth Chatto Environmental Journalist of the Year

The Trust was set up by ‘one of the greatest gardeners of our time’ Beth Chatto OBE VMH, to inspire and inform the next generation of gardeners and horticulturalists. Courses, events and projects focused on sustainability, ecology and wellbeing, are run for people of all ages from Beth’s gardens in Essex. 

Beth Chatto Education Trust



Honda - Sponsoring Website or Digital Inovation of the Year

The world's largest engine manufacturer, Honda, established in 1948, has wide experience in developing and producing engines. With a strong reputation for durability, reliability and quality, its lawnmowers are no exception. Built to last with intuitive and practical features that bring an ease to gardening for professionals and enthusiasts. Honda’s lawn and garden product range spans from robotic lawnmowers, versatools, ride-on mowers, through to the new cordless range.

Beth Chatto Education Trust



Alitex - Sponsoring Features Photographer of the Year

Alitex design and manufacture the finest bespoke aluminium glasshouses. With over 63 years experience in the industry, Alitex is highly regarded by their customers and among many in the horticultural world. Testament to this is their greenhouse collection with the National Trust and endorsement from Royal Botanic Gardens, Kew.





Denmans Garden - Sponsoring Practical Journalist of the Year

Created by gravel garden pioneer, Joyce Robinson, and influential landscape designer, John Brookes MBE, Denmans is a Royal Horticultural Society Partner Garden and Grade II post-war garden renowned for its complex plantings, year-round colour, unusual plants, structure and fragrance in gravel gardens, faux riverbeds, Walled Garden, ponds and Conservatory. 

Denmans Garden


Johnsons Lawn Seed - Sponsoring Journalist of the Year

Since the company was founded in 1820 Johnsons has undertaken plant research and breeding. Now owned by DLF Seeds we develop innovative seed varieties and treatments through our grass breeding activities. These are used in our lawn seed mixtures guaranteeing gardeners a lawn that is perfect for their lifestyle and location.

Johnsons Lawn Seed


Roses UK - Sponsoring The Peter Seabrook Practical Book of the Year

Roses UK manages and promotes the Rose of the Year competition on behalf of the British Association of Rose Breeders - BARB.

Other activities include press and social media promotion of roses, show project management, rose naming and plant sourcing. Roses UK is funded by BARB. 


Roses UK


Nemasys/Nemaslug - Sponsoring Garden Publication or Garden Section of the Year

BASF is the UK’s only producer of beneficial nematodes, under the Nemasys and Nemaslug brands. Nematodes are microorganisms which occur naturally in the soil. Each nematode species has a specific prey, meaning that they will harm their prey, and only their prey. Nemaslug controls slugs and there are also Nemasys products to control other pests including leatherjackets, vine weevils and chafer grubs.





Marshalls - Sponsoring The Dr David Hessayon Garden Columnist of the Year

Marshalls is the online specialist gardening retailer – run by gardeners for gardeners.

We provide people who love gardening with the best products, advice and experience possible. Over 75 years of vegetable seeds and plants expertise, combined with flower seeds from Unwins, ornamental plants and all the garden care goods and tools growers need. We help you grow and get garden satisfaction guaranteed.






The Garden Press Event - Sponsoring Blog or Vlog of the Year

The Garden Press Event


Evergreen - Sponsoring Radio Broadcast or Podcast of the Year





Henchman - Sponsoring The GMG Awards Prize Draw

Pioneering ladder safety since 1994, Henchman provide specialist ladders and platforms so you can work safely at height and on uneven ground. Use the ‘Find a ladder for you’ tool on our website to learn more:





Plantsurge - Sponsoring The GMG Awards Prize Draw

The Plantsurge garden water device is part of Ecocamel Ltd, a UK product innovation company founded 20 years ago which established success with award-winning water saving showerheads and magnetic treatment technology for removing limescale. Ecocamel is committed to supplying environmentally friendly, sustainable products, Plantsurge was added to the range of Ecocamel products in 2019 to drive improved plant performance as well as giving planet friendly gardening. 





Westland - Sponsoring The GMG Awards Prize Draw

In the Westland, we work hard to make gardeners dreams come true, providing all the tools for success they need. We supply a wide range of gardening, bird and pet care as well as environmental products to the retail market. Our green growth plan ensures that as we grow, our impact on the environment reduces. We are gardening.






The Guild is grateful for their continued support.

To find out about sponsorship opportunities, please email